Grand Opening – Arcadia Earth – Artistic Expressions, Sustainability, Environment, Climate Change – The Well, Toronto, Ontario, Canada


On the MOVE at the Grand Opening of the Arcadia Earth Toronto located at the brand new “The Well”, Downtown Toronto (Spadina Avenue and Front Street).

@arcadiaearth is a multi-sensory immersive experience with sustainable art, environment education and interactive app program, seeing the nature in different perspectives.

At the Grand Opening, VIP guests were being served with hors d’oeuvres, cocktails, wine and beer plus DJ spinning music.

President, Craig Perlmutter of Arcadia Earth, made an introductory speech, welcoming and thanking the guests for coming. Moreover, Craig provided the guests with a bit of a background story of how he brought the concept of Arcadia Earth to life in Toronto. He said he went to New York to watch a Rangers and Maple Leafs game and during this New York visit, he happened to visit the Arcadia Earth activiation in New York City (yes, there are various locations of Arcadia Earth around the world). And Craig reached out to the executives at Arcadia Earth and wanted to bring this concept to Toronto. And fast forward today, Arcadia Earth Toronto is born!

It was very cool that I got to chat with Craig later in the evening to chat about our experience and first impression of Arcadia Earth and told him that it reminds us somewhat like our teamLab experiences in Tokyo, Japan.

MoVernie TIP: Make sure you download the Arcadia Earth App before you begin as it will enhance your overall experience 100x better! You will see interesting things on your smartphone and you can snap photos with those cool stuff that will enhance your photos. Each activation will have something unique onto your smartphone.

“I can only show you the door, you’re the one that has to walk through it”

MoVernie QUESTION: Red Pill or Blue Pill.

In this MoVernie BLOG, I just wanted to give you a glimpse of the activations but I don’t want to spill all the beans as I would prefer you to experience it yourself and I retain some of the surprises to you coz if I post everything here, you won’t get excited or as surprising.

FYI – They do have coat check so you don’t have to worrying about having to carry your big coat around.

Special thank you to @arcadiaearth + @rockitpromo for having us!

Arcadia Earth Toronto – (Inside The Well), Toronto, Ontario, Canada
Address: 486 Front St W building C, Toronto, ON M5V 0V2
Google Maps:


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